The Power of the Platform

Total Data Management


DBTA Magazine Names IRI Voracity a Trend-Setting Product: Read now

Faster Data Mastering Solutions
Voracity is the only high-performance, all-in-one data management platform. Control your data in every stage of the lifecycle, and extract maximum value from it.

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Where Big Data, DW/BI, and Governance Converge
Profile enterprise data sources. Speed or leave legacy DBs and ETL tools. Cleanse and blend data for analytics. Mask PII. Create and manage test data. Simplify, scale, and save on big data projects. Do it all with Voracity!

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Multiple Sources, Functions, Engines, and Design Options
Voracity combines data discovery, integration, migration, governance, and analytics in a managed metadata framework built on Eclipse™. Leverage the proven power of IRI CoSort, Hadoop MR2, Spark, Spark Stream, Storm, and Tez.
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Voracity Use Cases



  • Big Data Analytics

    Power CDR DWs, clickstream and IoT analytics, plus billing and batch jobs. Learn more from your data and harness the monetary value of information.

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  • ETL Modernization

    Combine and optimize data transformations with CoSort or Hadoop engines. Speed legacy ETL tools, or leave them by converting their mappings automatically.

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  • Data Governance

    Find, classify, de-ID and risk-score PII to comply with privacy laws. Capture changes, improve quality, virtualize test data, track lineage, manage master and metadata etc.

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Who's Using Voracity

Voracity User Profiles

  • CDOs who need an accessible, standard foundation for digital business
  • CFOs who want a viable alternative to ETL megavendors and multiple tools
  • CIOs who see the inefficiency of in-DB transforms and legacy ETL steps
  • CISOs who want PII and other sensitive data found, masked, and audited
  • DBAs who want to accelerate, migrate, and prototype VLDBs, EDWs and apps
  • DW/BI and big data architects who want a simpler way to design and run jobs
  • Business users who need unified and reliable views of master/customer data
  • Data scientists who need to locate, clean, and analyze disparate data faster
  • Developers who need to build, speed, test, and benchmark their solutions

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Central Control of Data


Search & Classify
Create Metadata
Dark Data Search
DB Search & Stats
Integrity Check
E-R Diagrams
File Search & Stats
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 Greenfield ETL
Speed Legacy ETL
Convert ETL Jobs
Single I/O
Federate & Report
CoSort or Hadoop
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Data Types
File Formats
Reformat Records
Replicate Data
Switch Databases
Mapping Rules
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Cleanse & Enrich
Unify Data
Audit Changes
Manage Metadata
Subset Databases
Create Test Data
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Visualize in BIRT™ et al.
Boost© & C Stats
Segment & Predict
Capture Changes
Spot Trends
Flow into KNIME
Report or Wrangle
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Profile & Acquire
Cleanse & Unify
Protect & Audit
Process & Provide
Express & Predict
Convert & Copy
Publish & Share
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Voracity Collateral

Voracity as a Production Analytic Platform

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What Others Are Reading

  • One Platform: Many Solutions

    Dataversity's Take: Data Governance, Analytics, and Data Integration All in One

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  • ETL vs. ELT: We Posit, You Judge

    Transforming data inside or outside a database? Weigh speed, support, and spend

    Read Now

  • Insights Success: Voracity Cover

    Learn the history of Voracity and why it is a top Hadoop solution provider

    Read Now

  • Voracity on LinkedIn

    Join our data management discussion group

    Read Now

  • DI White Paper

    Compare ODS/EDH, EDW/LDW, and Data Lake architectures

    Read Now

  • Multi-Source PII Masking

    Voracity-included "shield" tools classify, locate, de-identify, and audit sensitive data everywhere

    Read Now

  • Machine Learning Inside

    Learn about these successful use cases and share your machine learning requirements with us

    Read Now

  • Production Analytic Platform

    Voracity blends the best of the data warehouse and lake by combining data prep with analytics

    Read Now

  • An App for Splunk

    Learn what the Voracity Data Munging and Masking App for Splunk does, and how it works

    Read Now